How it all started

Conscious Botanist is the result of the passion and commitment of its founder, to change the way we take care of ourselves and our planet.

After more than a decade of experience in the perfume and cosmetics industry working for internationally recognised brands, there came a time when Ana could no longer ignore a reality that clashed with her values: the excessive pollution of the cosmetics industry.

This reality began to erode her sense of purpose, in a corporate environment where the only goal was to maximise sales for brands she no longer believed in.

"I was increasingly upset to see the pollution of the cosmetics industry and the negative impact this continues to have on the planet. Towards the end of my corporate career, I no longer saw meaning in what I was doing, and felt the need to change direction. I wanted to create something with a purpose that resonated with me. Something sustainable, generating minimal waste. Demonstrating that it is possible, and that the world of cosmetics can be changed to support the planet if we all act now - especially the big brands. This led me to set out on my own path." - Ana de Miguel

Conscious Botanist was born with the intention of making a difference in the world of cosmetics, promoting sustainability and transparency, using natural and clean ingredients.

We are dedicated to mindful clean beauty, radical self-care and a profound respect for the Earth.

We believe that beauty goes beyond skincare

We firmly believe the time and energy we spend nurturing our hair & skin have a profound impact beyond just their physical appearance. They improve the way we feel and how we engage with the world around us.

Conscious Botanist was born from a passion for turning hair and body care into meaningful self-care rituals, celebrating intentional moments of appreciation for our body, slowing down, and taking care of ourselves – and the Earth.

We are on a mission to inspire a more conscious way of life, that inspires us to pause and devote more time to our daily self-care rituals, while we take care of the Earth.

"For me, skin and hair care is a daily practice that is part of taking care of myself. It's a moment for me, a time to be present and mindful - whether it's in the morning to energise, or at the end of the day to unwind. It has always been part of my way of life. Since I was a little girl, my mother instilled skin and hair care as something enjoyable. However, after many conversations, I realised that for many people around me, this topic was more frustrating and confusing, rather than enjoyable. That they found it difficult to choose between so many brands and products available. My goal is to create products that are simple and versatile, yet, above all, make us feel good."

Guided by this purpose, and aligned with Conscious Botanist’s values of simplicity, autenticity, intentionality and Earth’s wellbeing, we offer a holistic wellness experience through mindful self-care rituals that connect us with Nature through the finest botanical ingredients and the most profound respect for the Earth. All guided by our principles of natural efficacy and product design.

We believe that well-considered design objects elevate everyday rituals.

We have been passionate about the healing power of plants and their therapeutic and beauty uses for thousands of years. We are committed to plant-based products that are effective and healthy, with sensorial textures that connect us with nature. We are committed to simplifying beauty rituals, covering hair and skin care essentials for everyday use. And all this, without renouncing design, another fundamental pillar of the brand. Our founder's tireless search over the last few years for beauty products or brands that combine clean ingredients, excellent results and sustainable, aesthetically pleasing design, led her to create the Conscious Botanist brand. With the dream of becoming one the first Spanish brand of plant-based products, focused on sustainability and with an intentional and beautiful design.

Welcome to our universe of self-care and conscious beauty.